Department of Commerce

Permanent URI for this communityhttps://ir.nbu.ac.in/handle/123456789/2925

The Post Graduate Department of Commerce was established in 1965 with the purpose to promote state of the art teaching and research and in Business Operations and Management. The primary programme offered by the department is Masters in Commerce, with specializations offered in Accounting and Finance, Personnel Management and Industrial Relations , Marketing, Banking and Finance and International finance.

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    Globalization and India’s Technology Regime: an Empirical Analysis in the Macroeconomic Perspective
    (University of North Bengal, 2015-03) Ghosh, Banhi Baran; Sur, Debasish
    Technology regime of a country, in its macroeconomic perspective, is best reflected by how technology is acquired and how it is absorbed through sustaining public expenditure on R&D. After liberalisation of the Indian economy in 1991, opportunities have become ripe for the economy to acquire technology from abroad easily at a lower cost. In the present paper, an attempt has been made to study the impact of the import of technology on the public R&D of the Indian economy during the pre-and post- liberalisation periods (1980-81 to 1990-91 and 1991-92 to 2007-2008) on the basis of the Log-linear model of regression analysis.
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    Business Risk in FMCG Companies in India during the Post-liberalization Era: An Empirical Analysis
    (University of North Bengal, 2014-03) Sur, Debasish; Mitra, Susanta; Maji, Sumit Kumar
    The FMCG industry in India has been making significant contribution towards developing the economy not only by providing a large number of consumer goods but also by generating a considerable amount of employment in India. In the environ of diverse challenges in India arising out of the liberalisation measures taken by the Government of India, FMCG companies have also made remarkable changes in their business policies. It has resulted in considerable changes in the pattern of business risk associated with the Indian FMCG companies. In this backdrop, the present paper seeks to analyse the business risk associated with 20 selected companies in the Indian FMCG sector during the period 1995-96 to 2011-12.