Lipstick in the Time of Corona: A Sociological Musing

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Article

Date

2022-03

Journal Title

Social Trends

Journal Editor

Roy, Sanjay K.

Journal ISSN

Volume Title

Publisher

University of North Bengal

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Citation

Ghoshal, R. (2022). Lipstick in the Time of Corona: A Sociological Musing. Social Trends, 9, 23–37. https://ir.nbu.ac.in/handle/123456789/4644

Authors

Ghoshal, Rikhia

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Editor

Abstract

This article is a musing of a sociologist regarding the importance of lipstick as an item of makeup at a time when its primary area of usage, the face, has been covered due to demands of health and safety as a result of the coronavirus pandemic. By looking at the sale of lipsticks on online platforms and the ideas regarding its importance and usage as explicated by online beauty personalities, this article tries to understand the importance of lipstick as a tool of women’s emancipation and beautification as well as a symbol of consumerism in the current times when it cannot be flaunted due to the face masks.

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Keywords

Lipstick, coronavirus, makeup, women’s empowerment, lipstick feminism, lipstick effect

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Volume Number

9

Issue Number

ISSN No

2348-6538

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Pages

Pages

23 - 37

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