Please use this identifier to cite or link to this item: http://ir.nbu.ac.in/handle/123456789/2561
Title: Spousal decision making in metropolis: the moderating role of product involvement and brand trust
Other Titles: Bhattacharya, Debasis,
Authors: Saha, Dipak
Keywords: Spousal decision making
Product involvement
Metropolis
Brand trust
Issue Date: 2017
Publisher: University of North Bengal
Series/Report no.: Accession No: 299751;
Call No: Th381.33/51315;
Description: 195p.
URI: http://ir.nbu.ac.in/handle/123456789/2561
Appears in Collections:Department of Commerce

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01_title.pdf35.84 kBAdobe PDFThumbnail
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02_Declaration.pdf39.27 kBAdobe PDFThumbnail
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03_Certificate.pdf645.92 kBAdobe PDFThumbnail
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04_Preface.pdf42.98 kBAdobe PDFThumbnail
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05_Acknowledgement.pdf49.23 kBAdobe PDFThumbnail
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06_Table of Contents.pdf51.2 kBAdobe PDFThumbnail
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07_Chapter 1.pdf197.74 kBAdobe PDFThumbnail
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08_Chapter 2.pdf149.46 kBAdobe PDFThumbnail
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09_Chapter 3.pdf236.85 kBAdobe PDFThumbnail
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10_Chapter 4.pdf564.75 kBAdobe PDFThumbnail
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11_Chapter 5.pdf198.81 kBAdobe PDFThumbnail
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12_Chapter 6.pdf652.43 kBAdobe PDFThumbnail
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13_Bibliography.pdf66.01 kBAdobe PDFThumbnail
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14_Appendix.pdf151.76 kBAdobe PDFThumbnail
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Full Thesis of Dipak Saha.pdf20.04 MBAdobe PDFThumbnail
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